Ironically, Instagram have said the reason behind moving away from chronological feeds is so you can see more of the posts that are important to you.
Many people are saying they don’t see as much of what they love in their newsfeed, and it is becoming samey. Suddenly it feels like hard work and what made the network great is lost. Users are reporting that likes and comments are down and their follower growth is slowing.
Haven’t there been a lot of mood swings on Instagram lately? If you use it a lot you’ll have seen the backlash against the new algorithmic feed, and whether you use a personal or brand account, you’re probably feeling a bit downbeat about it yourself. Getting frustrated with the Instagram algorithm? What's the latest best practice on hashtags, Instagram Stories and new ways to engage with people? Our Digital Strategist Deepa Mistry shares her tips on helping the community find your content.
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